Robert Bailey Reinvigorates The Creative Marketing Industry With Novel Enterprise: Truth Collective

Originally posted on International Business Times

Robert Bailey is one of the founders and visionaries behind Truth Collective – an innovative marketing agency pushing the boundaries of contemporary branding practices. The enterprise inspires brave decision-making, encouraging business leaders to reinvigorate their brand identity through creative development.

As a 22-year-old entering the marketing industry, Robert quickly discovered an entrepreneurial desire to establish his own company. He noted how owners, clients, and marketing teams interacted and communicated, embarking on a journey to revolutionize existing practices. He began leading teams before becoming COO and later president, of a leading marketing agency, gaining a full spectrum of experience in relationship building and company ownership. Robert adds: “By 2013, I had reached a point where I knew it was time to branch out and build an agency in line with my core values and experience. I wanted to build something that focused on taking great care of people, developing valuable relationships, and ensuring client satisfaction – from this, Truth Collective was born.”

As a thought leader with a dedication to continuous growth, Robert’s work seeks to inspire people to re-evaluate approaches that have historically limited results. As the world shifts towards more visual methods of advertising and media consumption, Truth Collective shifts with it, offering comprehensive campaign development services, multichannel content creation, and instructive playbooks.

Robert challenges brands and businesses to think differently about the image they portray to the constantly evolving world they exist in. Outlining the motivations behind his work, Robert comments: “Entrepreneurs often view their businesses within the confinements of today’s immediate reality. I want to help people realize the greater potential of who they could be in the future. Undoubtedly, effective branding is a core contributor to business development, but it’s also about inspiring leaders to introspectively evaluate what they wish to achieve. My work at Truth Collective is to remind us to be brave in our approaches because ultimately, there really are no rules.”

Today, Robert has amassed over 30 years of experience in marketing agencies with Truth Collective entering its 11th year of operation. Robert’s unwavering belief in limitless bravery is represented through the glowing success of his company, as it continues to reject the constraints of calculated thinking to reinvigorate creativity and revolutionary branding opportunities.